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Friday, 6 November, 2009
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9:00am – 12:30pm
| AFM Finance Conference The yearly AFM Finance Conference brings together CEOs, financiers, and filmmakers in two back-to-back sessions where you will learn about the future of independent film financing. These high-powered panels discuss emerging trends and financing options. Fist Session: Current State of the Independent Film Business Moderator: P. John Burke, Partner, Akin Gump Strauss Hauer & Feld LLP
Second Session: Foreign Investment: A Growing Source of Film Financing Moderator: Benson R. Berro, Managing Director, KPMG LLP
Location: Fairmont Miramar Hotel (101 Wilshire Boulevard) Cost: $95 per person
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4:00pm – 5:30pm
| Hong Kong: Your Ideal Co-production Partner and Gateway to the China Market The Hong Kong FILMART seminar at AFM presents a panel of veterans who will share their views on how Hong Kong plays an effective role in the making of successful co-production models. Additionally, the panel will identify opportunities in the most lucrative and promising region in the world, that is Asia, and particularly China.
Programmed by: Hong Kong Trade Development Council Location: Le Merigot Hotel, Pacific Room, Courtyard Level (1740 Ocean Avenue) Cost: $40 per person
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Saturday, 7 November, 2009
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9:00am – 12:30pm
| Pitch Me! Programmed by: Independent Film & Television Alliance
Whether you have a meeting with a studio head or you bump into an actor in an elevator, you need to be able to pitch your film well. Learn the art of the pitch in this intensive session where a dozen filmmakers pitch their project to a panel of industry experts - agents, producers, and production execs - who will give their unvarnished feedback on each pitch, saying what worked, what didn't, and why. Space is limited - advance registration is recommended.
New for 2009, Pitch Me! will be held at the Fairmont Miramar Hotel (101 Wilshire Boulevard). The AFM Shuttle runs every 8 minutes from the Loews Hotel and will drop you right in front of the Fairmont.
Location: Fairmont Miramar Hotel (101 Wilshire Boulevard) Cost: $50 per person
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2:00pm – 5:30pm
| Produce & Sell Your Film with Dov S-S Simens Presented by: Dov S-S Simens
In simple terms, sought after & respected film instructor Dov S-S Simens demystifies the process of producing, distributing & profiting in today's global marketplace. Topics include: Theatrical Deal Memo Points, 7 Major Revenue Sources, Profit Participation Scenarios, Cable/TV/DVD Licenses, Publicity & Festivals, On-Demand vs PPV, Global Revenues, Foreign Sales, Private Placements, Investor Offerings, Gross vs Net, Split Rights & 50-50 Deals, Production-Distribution Agreements, etc. Bonus: Producer's Workbook/Directory.
Location: Fairmont Miramar Hotel (101 Wilshire Boulevard) Cost: $50 per person
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Sunday, 8 November, 2009
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11:00am – 12:30pm
| No Direction Home - Changing Indie Distribution Strategies Programmed by: British Academy of Film & Television Arts, Los Angeles These are confusing times for indie filmmakers. Just as revolutionary production choices are opening up, traditional distribution models are collapsing. How cost-effective is U.S. theatrical release? Does it still impact foreign sales? What kind of income streams can be generated from such new sources as on-demand, internet download, and direct website DVD sales? Our panel of experts may not have all the answers, but will attempt to provide producers with a compass to navigate the rocky shoals of a challenging and still-evolving marketplace.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person
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2:00pm – 3:30pm
| The DIY Distribution Playbook - What's Working Now, and What's Coming Next Programmed by: International Documentary Association As the models for traditional distribution continue to crumble, more and more filmmakers are choosing to take control of their films' distribution, marketing and outreach responsibilities, and to plunge themselves into the perils and rewards of a DIY release.
Documentary filmmakers in particular are setting an example for the industry, connecting with niche audiences and creating buzz and sales, often on a tiny fraction of a typical studio P&A budget.
Where are filmmakers finding success with DIY distribution? How are conventional distributors adapting to the new dynamics of media consumption? How are emerging distribution models changing the way films are produced, bought and sold?
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person
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4:00pm – 5:30pm
| Screen Actors Guild: A Filmmaker's Resource Programmed by: SAGIndie This panel will highlight the many different departments and resources offered by Screen Actors Guild and SAGIndie for the independent filmmaker. From contracts to casting to exhibiting your film, Screen Actors Guild has something to help every independent filmmaker achieve his/her goal.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person Moderator: Darrien Michele Gipson, National Director, SAGIndie Panelists: Mark Friedlander, National Director, New Media William Marshall, Coordinator, iActor Simon Abou-Fadel, LifeRaft/Roll Film Program Director, SAG Foundation
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Monday, 9 November, 2009
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11:00am – 12:30pm
| Writing for the Genre World Programmed by: Writers Guild of America, West Screenwriters are often asked to enlist elements from past films, while embracing originality. No easy feat. How can creativity truly set a genre film apart (or can it)? And where does marketing takeover to reach those built-in audiences?
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person Moderator: Mick Garris, Writer/Director/Producer, Riding the Bullet; Writer, Fear Itself; Co-Writer, The Fly II and Critters 2; Co-Writer/Co-Executive Producer, Hocus Pocus; Creator/Writer/Director/Producer, Masters of Horror Panelists: Larry Cohen, Writer, Phone Booth, Guilty As Sin, I The Jury; Co-Writer, Cellular; Writer/Director, It's Alive, Private Files of J. Edgar Hoover, Black Caesar, The Ambulance Howard A. Rodman, Writer, Joe Gould's Secret, Savage Grace, August; Co-Writer, Takedown Juliet Snowden & Stiles White, Co-Writers, Boogeyman, Knowing Stephen Susco, Writer, The Grudge 1 & 2; Writer/Co-Producer, Red
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2:00pm – 3:30pm
| Walking the Digital Plank: How to Out-Swashbuckle Online Pirates Programmed by: Directors Guild of America As the battle continues against online piracy, panelists will discuss their weapons of choice. From cutting edge computer technology to reevaluating international distribution windows, panelists will outline high and low-tech solutions that not only attempt to block piracy but reduce its profitability.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person Moderator: Stephen Gyllenhaal, Director, Chair of DGA Independent Directors Committee West, Losing Isaiah, Army Wives, The Mentalist, Numbers Panelists: Brad Beutlich, DtecNet Alann McNeil, Deluxe's Web Watch
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4:00pm – 5:30pm
| Case Study: How to Package and Finance Your Independent Project Overseas Programmed by: Producers Guild of America
This seminar promises to be an insider’s look at what it takes to attract talent, strategic partners and finance for independent films with an international setting. Using an actual screenplay budgeted at ten million dollars as a starting point for discussion, our moderator and panelists will take you through the various steps a producer needs to consider when packaging a project overseas. Moderated by a seasoned Producer with international production and sales experience, our panelists will include packaging agents, international buyers, and foreign sales and distribution experts.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person Moderator: William Stuart, President/CEO, Aurora Productions Panelists: Tim O'Hair, Packaging Agent, Paradigm Talent Agency
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Tuesday, 10 November, 2009
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11:00am – 12:30pm
| The New Rules of Indie Marketing Programmed by: Film Independent The old rules of distributing & marketing films no longer apply—as the print media loses its power and the theater moves into the living room, new outlets and tools at a filmmaker's disposal make for exciting times. How do you create a distribution plan and marketing campaign in the Twitter age? Whom should you have on your team to create the right buzz? Come and hear from filmmakers and indie experts who have created unique distribution strategies & marketing campaigns that dispense with the old models, and prove that you don’t need to be a studio to reach your audience.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person
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2:00pm – 3:30pm
| The New Hollywood Movie Studio: New Power for the Independent Filmmaker Found in the World of New Media & Social Networking Programmed by: Women in Film/L.A. International Committee The seminar will identify and analyze the resources available to independent filmmakers in the new media and social networking platforms. We will discuss how these resources can pinpoint trends to inspire story, help secure financing and create targeted marketing/public relation campaigns that include innovative branding strategies.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person
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4:00pm – 5:30pm
| Film or Digital...That's the Question Beautiful Images on a Shoestring Budget Programmed by: American Society of Cinematographers A Panel of Cinematographers hand picked from the ranks of the American Society of Cinematographers (ASC) will share their knowledge and expertise with Filmmakers in a Q & A session.
Location: Le Merigot Hotel (1740 Ocean Avenue) Cost: $40 per person Moderator: George Spiro Dibie, ASC
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