AFM Conference Series

AFM Pitch Conference starts the day.
Saturday, November 5

AFM Pitch Conference at 9:00am sharp.

Location: Venice Room -4th Floor/Lobby Level (behind teh Ocean & Vine Restaurant)

Pitch Conference

A good pitch can get a bad film made and a bad pitch can leave a terrific project languishing on the shelf. Pitching is part art (it’s creative), part science (needs to follow a tight script) and part salesmanship. Conference attendees will first learn the essential rules and tools of pitching from the experts. Then, in the AFM’s own variation of The Voice and American Idol, volunteers from the audience (you?) will pitch a panel of Hollywood decision makers. They will give unvarnished feedback on each pitch - saying what worked, what didn't, and why. Warning: This session is not for the weak.

Presenter/ Moderator:
Stephanie Palmer, Good in a Room
Panelists:
Tobin Armbrust, Senior Vice-President and Head of Production, Exclusive Media Group
Cassian Elwes, Independent Producer/ Agent

AFM Conference Series

Presented by:

The AFM Conference Series gives attendees tremendous knowledge, insight, access, value and a rare opportunity to hear from the industry’s global thought leaders, decision makers and experts who all converge annually at the AFM.
The AFM Conference Series will include a Finance Conference, Production Conference, Marketing Conference, Distribution Conference and Pitch Conference. From treatment to screen, it’s all covered!
Finance Conference tickets are SOLD OUT.
All other Conferences require purchase of an Executive Pass Plus or Industry Pass Plus. See Attendee Packages & Pricing for more information.
TICKETS WILL NOT BE SOLD AT THE DOOR FOR ANY CONFERENCE.

Doors & Will Call Open at 8:00am
Conference Hours: 9:00am - 1:00pm daily
Conference Location:
Fairmont Hotel, Starlight Ballroom - 101 Wilshire Blvd., Santa Monica

Industry Conversations

The AFM Industry Conversations are interactive and informative discussions led by Hollywood thought leaders, decision makers, trendsetters and experts.

Industry Conversations are free to anyone with an AFM Badge. Seating is limited to 100 attendees and is on a first-come, first-served basis. They will be held at the Loews Hotel in the AFM Press Conference Room.

Speakers will be announced as confirmed on this page and MyAFM.

Saturday, November 5

2:30 PM	A Conversation with Producer Lauren Shuler Donner presented by the PGA with Lauren Shuler Donner, Producer, X-Men franchise, The Secret Life of Bees, Any Given Sunday, You've Got Mail, St. Elmo's Fire Hosted by William Stuart, President, Aurora Productions
4:00 PM	How to Work the AFM with: Jonathan Wolf, Managing Director, American Film Market

AFM Exhibitor Releases

New today

Title Company Date PDF

Dario Argento's DRACULA 3D Makes Market Premiere Tomorrow, Saturday The Little Film Company 4 Nov 2011 Download

R Squared Films signs output deal with 4 Digital Media UK R Squared Films 4 Nov 2011 Download

Seven Arts and GFM Films Announces Acquisition of ‘Yellow’ N/A 4 Nov 2011 Download

War of the Dead Gains Momentum at AFM The Little Film Company 4 Nov 2011 Download

MACCS International/DCinema Hub Press Conference Tomorrow at 10am/Loews/Venice Room N/A 3 Nov 2011 Download

MACCS International/DCinema Hub Press Conference Today at 10am/Loews/Venice Room N/A 4 Nov 2011 Download

MACCS International and XDC Break Through Digital Distribution Issues by Launching “DCinema Hub - the Global Movie Distribution Platform” N/A 4 Nov 2011 Download

AMERICAN FILM MARKET® LAUNCHS NEW FIVE-DAY AFM CONFERENCE SERIES

The remaining 2011 AFM Conference Series will consist of:

Today Saturday, Nov. 5 – Pitch Conference
A good pitch can get a bad film made and a bad pitch can leave a terrific project languishing on the shelf. Pitching is part art (it’s creative), part science (needs to follow a tight script) and part salesmanship. Conference attendees will first learn the essential rules and tools of pitching from the experts. Then, in the AFM’s own variation of The Voice and American Idol, volunteers from the audience (you?) will pitch a panel of Hollywood decision makers. They will give unvarnished feedback on each pitch - saying what worked, what didn't and why. Warning: This session is not for the weak.

Sunday, Nov. 6 – Marketing Conference
In the age of digital media, word-of-mouth and friend recommendations can make or break the box office results. Connecting with and engaging the audience in authentic, creative ways is critical. The gurus behind the most successful and innovative marketing campaigns discuss reinventing the marketing wheel, explore how the consumer can be the most effective marketing tool and reveal how to win over the broadest possible audience.

Monday, Nov. 7 – Production Conference
Brand integration and packaging often play an important role in the filmmaking process. From big-budget blockbusters to art and genre films, the creative visions of directors, writers and producers are being supported, yet challenged, by these new business models and opportunities. Agents, advertisers and producers disclose what is going on behind the scenes and how to seamlessly incorporate these new decision makers into the production process.

Tuesday, Nov. 8 – Distribution Conference
Why make a film if no one will see it? Industry leaders disclose their successful strategies for managing and monetizing the proliferation of global platforms and changing release strategies. They will also separate fact and fiction about limited & specialized releases, film festivals and straight-to-VOD.

The 2011 AFM Conference Series will be held Nov. 4-8 at the Fairmont Miramar Hotel. For additional information, visit www.AmericanFilmMarket.com/conferences.

About the AFM
The business of independent motion picture production and distribution – a truly collaborative process – reaches its peak every year at the AFM, when more than 8,000 industry leaders converge in Santa Monica for eight days of deal-making, screenings, conferences, premieres, networking and parties. Participants come from more than 70 countries and include acquisition and development executives, agents, attorneys, directors, distributors, festival directors, financiers, film commissioners, producers, writers, the world's press and all those who provide services to the motion picture industry.

Founded in 1981, the AFM quickly became the premier global marketplace where Hollywood's decision-makers and trendsetters all gather under one roof. Unlike a film festival, the AFM is a marketplace where production and distribution deals are closed. In just eight days, more than $800 million in deals will be sealed - on both completed films and those in every stage of development and production - making the AFM the must-attend industry event.

The AFM is produced by the Independent Film & Television Alliance (IFTA), the trade association representing the world's producers and distributors of independent motion pictures and television programs. More information is online at www.IFTA-online.org.

Today the American Film Market (AFM) opened in Santa Monica California. This year Live Video Inc [LVI] Executive Producer - Director, Kurt Kelly will be working with Pepper Jay and her team from Actors Reporter to host coverage from this years event. To arrange on camera interviews with LVI's Kurt Kelly and Actors Reporter, contact Producer "Pepper Jay" <pepper@actorsreporter.com>, or "Edward James" <info@livevideoinc.com> or call 310-925-2709.